POLIR-Society-Organization-Management-｛CNO5R 立场+金钱价值观+目标需求+服务产品+管理控制｝- 执行：Life+Question+Blueprint{GoalSetting/DecisionMaking/Plan/Milestones/DailyActionItems}

Customer SATISFACTION:

• 我们最终为“何种目标人群”服务，这是根本立场问题。
  
  不卑不亢, 不图暴利与不确定的权利, 只赚可靠放心的稳钱。
• 聚焦目标，谁最终自主为我们的服务与产品付钱。
  
  允许客户在一定时期自主自由退款。

Amazon's Customer-Centric Culture:

Focus on our customers requirements.

Focus on our long-term mission and goals.

Jeff Bezos's Perspicacious illumination:

No matter how good we are they can still be better; You can always be better,

Customers have a divine discontent, And they teach you if you listen to customers,

• So we watch for that and we see patterns,
• And we can find places where it is not working,
• Something's going wrong,

And that's really how I get the feedback, is from customer feedback.

立场+需求

目标人群、客户；

• 收入、阶层、地块分布；
• 性别、年龄、生理 特征；
• 价值、心理、思想；
• 需求、行为、习惯的特点

服务+产品

• Service Marketing；
• SWOT：重要设计；
• 卖点、亮点、痛点；
• 产品组合、定价(成本价、持平价量、预期利润率销量)与价格区间、TQM(总体质量管理)
• 小步快跑、持续迭代，用户、内部反馈

Management: Controlling

• 定目标、Key Results, Milestones、设计：授权、资源、Roles
• 带人开会、层级组织结构、竞选或申领Role/Task、提交Plans和预案、审核修改Plans;
• 日程表、重要日期与时间及重要责任人和产出、时间安排、
• 抓工作重点：Key Results, Milestones，追过程
• 驱动员工要结果：培养主动积极性、激励、绩效考核、复盘总结、改进的。
• 总结经验：不断完善形成经验池、规章制度。

CNO(Communication+Networking+Organization)

Trout& Partners Co., Ltd 特劳特战略定位咨询

必须处理好5R:

• WR(world Responsibility)
  
  世界关系，促进各各国政权、党派、宗教、民族、文化、经济的开放、交流、合作，数据文化教育通商往来；
  
  消弭世界的差异与贫富分化，促进民主、自由、富强。
• SR(Social Responsibility)
  
  社会关系，无害与补偿社会，公序良俗，
  
  更高要求是有益社会、引导带领社会的；
  
  Google的“Don't be evil”实是典范。是的，如此还能盈利。
• GR(Government Relationship), Local+Central
  
  经济与政治总有联系；遵守法律法规、组织纪律、结网组织、相互监督、共建共享；
  
  严格筛查选取干净、先进、诚信务实的官员公务员，这点非常重要。
  
  政府公务员有许多的公共资源、组织与社会关系网络；
  
  必然需要政商协作，但前提是“正义的、道德的、互相尊重自主、互利共赢的”。
  
  例如，
  
  公务员可以方便的提供：数据、政府、医院、学校、供水、供电、交通、通讯 关系；
  
  公司负责产品服务、运营与资金，引领发展方向、解决社会问题与满足社会需求。
  
  目标人群提供需求、评估、购买与互利、反馈意见、口碑与社会关系。
• PR(Public Relationship)：
  
  公众关系，是利益与社会关系的重要部分；
  
  社会力量的多元与复杂，公众代表的民间力量；
• ER(Employees Relationship)：
  
  雇员关系，员工的责权利：自主权、利益分配、股份制？

Goals: Decision Making and Plans Making

Now no matter how big or small your goal is,

The baseline of this always stays the same.

If you want to run a Marathon for example.

• You are most likely not going to sign up for the Marathon，and run it without any prior training.
• You will most likely want to understand everything that is connected to this specifical.
  • how, when and where do marathons happen.
  • what is your current fitness level.
  • how do you need to train, and how often do you need to train.
  • what do you need to eat in order to get fit enough.
  • Perhaps you'd even like to enlist a personal coach that will help you make the plan.
• But ultimately the only way for it to turn into something real is:
  • by making this plan, by setting some milestones, and by creating these daily action items.
  • so you can take a step towards the goal every single day.
• You don't even need to think about your goal,
  
  in the context of whether you personally believe you can do it.
  
  You just want to entertain this thought how someone would go, about achieve this.
  
  it's a little trick that's fairly effective, at least for me.

Goal Setting

And no matter again how big you or small it is that you want to do.

as soon as you think it is possible,

You need to go through this process, because that's how you can make it possible.

Starting a company seems impossible.

Calling up a lawyer, To get some information or a text consultant,

Very possible on the other hand.

and that at the end of the day, is the answer to how you can.

Goal Implementation

You need to learn everything that comes with this goal.

You need to turn it into an action plan and execute it.

That is the answer to the question, and **that is also the blueprint to life itself.

Now whenever we take the first step,

honestly its super scary, no matter how often you do it.